Diadora was founded by Marcello Danieli in 1948 and specialized in professional mountaineering shoes following the growing demand for professional equipment for mountain climbers in the Italian Alps.
Marcello invested a lot of time and effort and developed a product of exceptional quality that gained increasing popularity in the Alps and throughout the Italian market.
Naturally Diadora has also started operating in other industries such as cycling, basketball, volleyball, car racing, boxing and has even acquired companies in the field of athletics. Diadora officially sponsors senior football clubs and many national teams. Today, Diadora is considered one of the leading companies in the world in the production of sportswear and shoes and advanced sports equipment.
Quality raw materials.
Contemporary trendy design.
Lightweight and flexible sole - shock-absorbing.
Resistance to various conditions of use.